Dan Strode brings over a decade of banking experience, including seven years at Grupo Santander, where he served as Group Director of Culture & Strategy within Global Human Resources. Based in Madrid, Dan played a key role in defining the Global HR Strategy and implementing a unified cultural framework – The Santander Way – across 32 countries and over 220,000 employees and led the development of the Artificial Intelligence programme across the Group and it’s Human Resources function.
Beyond his corporate role, Dan has dedicated years to researching high-performing, innovative companies worldwide. Drawing insights from Asia, Europe, North America, and South America, he authored The Culture Advantage: Empowering Your People to Drive Innovation, and The Innovator’s Edge: Transform Your Business Today and From Web1 to Web3:Understanding the Past, Present & Future of the Internet, exploring key cultural principles that sustain success in leading organisations. This led Dan to starting his own boutique consulting firm (www.danielstrode.com) supporting organisations to enhance and improve their culture and innovation efforts.
Dan also serves as an Adjunct Professor at IE University and at Bologna Business School, specialising in Talent Development and Human Resources, and collaborates globally to teach and share his expertise on organisational culture and innovation. In addition to his academic and corporate endeavors, Dan is a sought-after speaker, and investor, helping businesses transform their culture, drive innovation, and achieve sustainable growth.
Browse the full speaker lineup for Horizon Summit 2025 in Amsterdam and discover the voices driving real change. Meet them here.
This highly practical, hands-on session is designed for HR leaders who want to move beyond buzzwords and actually implement AI in their function. Daniel Strode equips participants with the tools, frameworks, and confidence to act – today. The workshop combines expert input, live demonstrations, small group activities, and real HR use cases. Participants will map their own processes using Daniel’s AI Opportunity Matrix, identify high-impact areas for AI application, and walk away with a tailored 30-day pilot plan. It’s the perfect mix of strategic insight and pragmatic execution. What Makes This Session Unique:
This highly practical, hands-on session is designed for HR leaders who want to move beyond buzzwords and actually implement AI in their function. Daniel Strode equips participants with the tools, frameworks, and confidence to act – today. The workshop combines expert input, live demonstrations, small group activities, and real HR use cases. Participants will map their own processes using Daniel’s AI Opportunity Matrix, identify high-impact areas for AI application, and walk away with a tailored 30-day pilot plan. It’s the perfect mix of strategic insight and pragmatic execution. What Makes This Session Unique:
This inspiring and thought-provoking keynote sets the tone for the future of Human Resources – one where AI is not a threat, but a transformative ally. Daniel Strode takes the audience on a fast-paced journey through the AI trends reshaping the world of work, the regulatory landscape, and the profound impact on HR roles, systems, and strategy. Daniel introduces powerful concepts – from AI-powered workforce archetypes to the 5Ps of AI in HR – and shares real-world, practical applications being implemented by leading companies today. With his global perspective and warm, engaging delivery, Daniel energizes the audience to move from hesitation to action. Key Takeaways:
HORIZON SUMMIT – an event by HR World Media
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